Event Management in India

| January 4, 2013
Meeting & Event Management

Meeting & Event Management (Photo credit: wistechcolleges)

India is the country of celebrations, festivals,ceremonies. Marriages. Fun loving, jolly Indians seek out the occasions from the spectrum of life and get together. Diversities of languages, cultures, religions make each day a festival and a reason to celebrate. Modern Indian even wants the grievous occasions to be organized. From the happy moment of birth of the child to the unfortunate loss of loved one, they are looking for someone to organize things for them in a decent appreciable manner within their assigned budget. Developing the economy and earning handsome income from the business or jobs don’t bother them to spend gigantically. The widespread media, globalization, changing traditions of education are some of the responsible causes to bring event management into limelight. Event management is all about serving  the mixed emotions of the client with rational, artistic, creative skills entrepreneur competitive strategies.

Enticement is inviting some uneven, non-commercial clients in   event management. The coverage of media has brought painting to the public. Educated, elite, sophisticated people find it their unique destiny and approach, achievement to become the visitor or buyer of these painting events. Such events are organized on regional and rational level which promise good returns on investment. Here are some tips for the painting event managers.

  • Approach the rare target audience

The population of the target audience is rare. Intellectual, high profile business tycoons, artists like to involve in such activities. Efforts should be made according to their preferences, every effort should be made to keep the target buyers in mind. Five star, multinational hotels like to purchase such paintings to demonstrate the elegance of their hotels.

  • Appropriate location

Location is the main fundamental cause of planning and executing.the venue of event or displaying hoardings should be trustworthy, moneymaking to approach the target.

  • Dealing with sponsors

Tracking prosperous sponsors and setting up their percentage of cost and profit is the most significant task. They should be provided ample space to advertise their product or service with striking complements. A brief summary can be explained in the favor of the company.

  • Rationality

Emotions and guesswork have nothing to do with business work. An accurate study of demand and supply is a must to make it a success.

In India a guest is placed in the throne and considered God. Even enemies are not questioned or attacked if they are in the role of guest. In such situation the role of event management company becomes very unique and emotional when their clients rely them to serve their guests in the best manes up to the greatest extent. Here are some particular tips when a company is going to organize family functions like birthday parties, mundane ceremony, marriages, anniversary functions and so on.

  • Invitation list and mode of invitation

Inviting guests, friends, acquaintances are the initial and major task. Choose innovative and creative method for invitations. Creativity is the vital feature to survive. Serve something unique which is not in the mind or the list of your competitors. Be particular about the list and names of closed ones. Mistakes like wrong names on the invitation and negligence of any guest may prove blunders for the reputation and future of your company.

  • Stress upon VIPS

Every family has some VIP relatives, guests. Boss of the host should be treated in the most pleasant manner. Expectations of the groom’s relatives and friends should be met at the most possible level. Your crew should pay extra honor which would definitely help you out to increase the number of success stories in your profile of the company.

  • Handling budget

The finance department of the company should be efficient enough to come across the budget restrictions. Every preparation, planning, execution should not evolve over the limitations of the client. May company itself has to pay for the out of budget expenses. If the client is not informed first. Ask him if he is restricted or liberal for the budget. Company should check the client is the only investor without involvement of any sponsor and there are no returns on investment. So company holder can suggest economical alternatives and offer discounts to promote the sale of the company.

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Category: Business

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